Description
In PR News’ Video Guidebook, you’ll get tips and tricks from digital pros at leading corporations, agencies and nonprofits on how to think like a storyteller to create video success on the gamut of platforms that invigorate this content. More than 50 articles will provide hands-on, actionable advice on which gear to choose, how to create video on a small budget and editing tactics that can make your video stand out.
For PR pros, 2016 was the year that made video impossible to ignore. Snapchat exploded. Instagram upped its video length. All the while, improvements to cameras on mobile devices continued unabated, and more accessories became available to further enable the casual videographer on a budget.
Chapters Include:
- Building and Optimizing a Video Strategy
- Snapchat
- Twitter/Periscope
- YouTube
- Gear & Production Tips
- Corporate Video Strategies
- View Full T.O.C.
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