The landscape of crisis communications has fundamentally shifted. Organizations are now expected to respond publicly, and almost immediately, even when facts are still developing. Indeed, learning to communicate credibly while situations are still actively unfolding is a skillset all its own.
In this fast-paced master class, you will learn how to navigate high-pressure situations without making things worse. Through an exclusive “Three Lens Crisis Framework” you can apply to real-world scenarios, you will learn how to get leaders to evaluate every communications decision simultaneously through legal risk, reputational impact and operational realities. You’ll go behind the scenes of real-world examples including the Canvas cybersecurity breach, employee social media controversies, healthcare privacy situations and pre-litigation communications to get a deeper understanding of why the goal is never perfect transparency or perfect legal isolation, but disciplined, credible communication that accounts for all three realities at once.